(illustration by Nathan Hertzler) Whether you’re the early bird that gets the worm or the night owl that roams the streets after dark, a neon-lit small coffee shack will be there to meet anyone’s caffeine cravings. Whatever the case may be, Oregon-based chain Dutch Bros Coffee adds a unique flare to your daily caffeine kick. […]
(illustration by Nathan Hertzler)
Whether you’re the early bird that gets the worm or the night owl that roams the streets after dark, a neon-lit small coffee shack will be there to meet anyone’s caffeine cravings. Whatever the case may be, Oregon-based chain Dutch Bros Coffee adds a unique flare to your daily caffeine kick.
Dutch Bros coffee was founded in 1992 by Dane and Travis Boersma, the two Dutch bros. They started their career in Oregon over by handing out experimented samples of coffee and soon became one of the biggest privately owned coffee companies in America.
As the coffee chain expanded and blew up in the greater Sacramento area, the sugary drinks have flooded our CB community. I decided to talk to some Dutchaholics around the CB campus on why Dutch is so popular.
Usually when you wake up, you feel the urge to grab a quick cup of coffee or something else to get your day started. But that isn’t the only thing Dutch has to get your attention — the environment there is like no other coffee stop.
“Dutch is very different than most other coffee shops because of their energy,” Emma Busch (‘20) claims. “You can tell the people working there really love their jobs, and they always make a point to talk to you or give you a compliment.”
“Regular coffee shops you go in and they have productive, non-lyric, or indie kind of music. Dutch Bros is definitely different compared to other shops because they seem friendlier and more open” says Marissa Adolphson (‘20).
Because Dutch has an energetic and youthful vibe, it attracts plenty of teenagers and other young adults — and sometimes those hip parents.
Not only does Dutch suit your caffeine needs, but they also give plenty of charity — Dutch bros donates over $2 million dollars to local non-profit communities and charities, such as Paradise Fire victims or the family of slain Davis police officer Natalie Corona On special days, you go and buy a drink, and part of the profit Dutch gets from those sales goes to the different causes.
Just like the unique environment, Dutch provides plenty of different drink selections to meet anyone’s cravings.
“The majority of regular coffee places just provide coffee and teas,” Marissa says. “At Dutch, they sell coffee, teas, smoothies, lemonade, etc — people have a larger choice to choose from.”
Dutch addict Jacie Roy (‘20) mentions that she prefers Dutch because she is able to access it easier than any other stop.
“I kind of have a problem,” the junior says. “I get Dutch maybe 3-4 times a week”.
Even though Dutch may be a bit more expensive than any other quick coffee stop, they are able to provide different drink options.
“Although it may seem inconvenient, they sell something that most coffee or Jamba Juice places don’t have,” Marissa mentions. “Especially when you are bored, it gets you in the mood knowing that it’s going to be fun with all the music and trying new drinks.”
Even if Dutch provides their customers with plenty of drink options and has over 290 locations in seven different states, it can be difficult for some students to still get their hands on the energizing refreshment.
Another Dutch fan, Mia Fraga (‘20) notes that “Dutch has more limited locations than regular coffee places. Starbucks has many locations all over the country. I find that some people actually prefer Starbucks than Dutch.”
Because caffeine is such a reliable source to any hardworking high school student, many CB students rely on the passionate and vibrant community at Dutch Bros Coffee.